Motor Control Centers: The Nervous System of Crop Processing Automation

Row of motor control center panels with switches, buttons, and indicator lights, all clearly labeled with numbers and operational instructions.

How industrial motor control technology powers modern crop processing facilities Every conveyor belt, sorting line, and packaging system in your processing facility depends on electric motors. But here’s what most people don’t realize: those motors need sophisticated control systems to operate safely and efficiently during the demanding conditions of crop processing. That’s where motor control … Read more

Spotlight: John Roos, ExtendAg

A man in a navy polo shirt sits before a vertical garden adorned with white rocks and greenery, emblematic of Cultura Technologies' commitment to sustainable innovation. In the top right corner, a logo featuring a green leaf enhances the environmental theme.

Originally posted by Cultura Technologies John Roos is the General Manager of ExtendAg, a mission-critical SaaS solution for sourcing, management and visibility of raw fruit and vegetable crops that has been trusted by leading food processors for over 45 years. ExtendAg is part of the Cultura Technologies collaborative of companies. It’s been about a year … Read more

Digital Transformation Insights from Raw Fruit and Vegetable Crop Processors  

Aerial view of a large, organized orange grove with rows of trees extending into the distance, showcasing nature's digital transformation under a clear sky.

In the raw fruit and vegetable processing industry, the journey toward digital transformation is picking up speed. From our recent conversations with processors, it’s clear that industry professionals, specifically in agriculture operations, are eager to move away from traditional operational methods toward more integrated digital solutions. What exactly is digital transformation?  Digital transformation involves the … Read more

The Evolution of AgTech

Magazine cover titled "ExtendAg on AgTech" features a windmill silhouette against a blue sky. Subheading: "The Evolution of AgTech" with a small circle highlighting cutting-edge ag tech and grower management software.

“If you follow AgTech news, not a single day goes by without yet another announcement from a startup or large tech company highlighting their groundbreaking innovative product that targets a key piece of the agricultural supply-chain. All this investment activity and technical innovation has even attracted the eyes of the big tech firms—such as Google … Read more

Postmodern ERP: A Pragmatic Approach for Ag Processors

Abstract image of two people with the text "ERP" and hexagons showcasing various icons, like graphs, gears, ag processors, and currency symbols, set against a blurred office backdrop.

Postmodern ERP: A Pragmatic Approach for Ag Processors Postmodern ERP is the latest iteration of Gartner’s thinking on the best strategies to be adopted when implementing enterprise-wide solutions. It’s a response to the inexorable rise of the monolithic single vendor, single solution approach that has resulted in a number of high-profile failures with massive hits … Read more

How Efficient Are Your Processing Operations?

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ExtendAg Reviews
ExtendAg Reviews
ExtendAg Reviews